Event Exhibitors2020-06-09T19:41:38+00:00

Solutions & Resources for Event Exhibitors

New Opportunities & Solutions for Event Exhibitors

From mega conferences to small regional expos, marketers and other executives invest in events – often many at once – to support their broader business development and lead generation efforts. It takes significant time, effort, money, coordination, and experience to make the most of the opportunity. And if something like a global pandemic happens at the last minute, all that sunk investment can feel very much at risk for event exhibitors. The circumstances in the first half of 2020 have shown that we need solutions that enable your show to go on even if the show itself gets canceled or postponed.

Assuming (as we do) that live events including trade shows will return (with precautions and policies in place of course), event exhibitors will need to be prepared with contingency plans. They also have the opportunity to enhance the live experience by incorporating virtual experiences and solutions that defy the constraints of time and space. And in the short term, exhibitors have an added opportunity to replace missing trade shows with custom virtual booth experiences that bring their products and solutions to life for their customers on their own terms.

Our recent and quick ramp-up of expanded virtual offerings for event exhibitors, including interactive 1D, 2D, and 3D booth experiences, we can help trade show organizers replace or enhance their show productions for their valued customers over the long term.

Our Solutions for Event Exhibitors

Contact us or request a demo to learn more.

Resources for Event Exhibitors

We support tradeshow exhibitors around the world with end-to-end lead management technology and solutions. But we want to go further to provide all the help we can, so we have assembled some resources to help event exhibitors. Take a look at what we have so far, and check back often as we will continue to build our collection. Have something to add? Contact us to share!

How to Qualify a Lead in the Trade Show Booth

February 25th, 2020|Timeline Stories, Tradeshow Exhibitors, Tradeshow Perspectives, Tradeshow Sales & Booth Staff|

How to Qualify a Lead in the Trade Show Booth Once you've set your goals for leads at trade shows, you need to know how to qualify the leads you will count. There are 4 basic steps to qualify a lead in the trade show booth: Target Profile: know what/who [...]

How to Set Goals for Trade Shows

February 18th, 2020|Timeline Stories, Tradeshow Exhibitors, Tradeshow Perspectives, Tradeshow Sales & Booth Staff|

How to Set Goals for Trade Shows We get this question all the time. It's one we love to answer because it's so important for ROI and executive buy-in. Here's a quick overview of the four ways to set goals for trade shows: Top-of-Funnel Method based on a series of [...]

Trade Show Planning Templates: What Works for You

January 24th, 2020|Timeline Stories, Tradeshow Exhibitors, Tradeshow Perspectives, Uncategorized|

What is a Trade Show Planning Template? Sounds straightforward enough, but different people have different preferences and needs. Are you planning your tradeshow program for a whole year, or are you planning for a specific trade show? Are you developing a business case, or getting ready for execution? What format [...]

Exhibitor Support Drives Value and Retention

December 16th, 2019|Timeline Stories, Tradeshow Exhibitors, Tradeshow Perspectives|

What SaleStratus Means by Exhibitor Support Customer support is at the core of our business model. Although technology is what we technically sell, we deliver and derive far more value when we put ourselves in the package in the form of exhibitor support. That includes things like pre-conference preparation, on-site [...]

Event Tech Live 2019: Shortlisted & Showing Our Spark

October 1st, 2019|Timeline Stories, Tradeshow Exhibitors, Tradeshow Organizers, Tradeshow Perspectives|

Shortlisted for the Best Technology Partnership Award We are thrilled to have been shortlisted for the ‘Best Technology Partnership’ award by Event Technology Awards 2019. The Event Technology Awards recognise the achievements of companies delivering digital and technological solutions to the events industry. The ceremony is widely regarded as the [...]

Tradeshow Metrics

June 11th, 2019|Tradeshow Exhibitors, Tradeshow Organizers, Tradeshow Perspectives, Tradeshow Sales & Booth Staff|

Tradeshow Metrics: Measuring Marketing and Sales Effectiveness One hot Sunday afternoon in Nashville TN, Dawn, tradeshow & events manager at a large Medtech organization stood on the edge of her packed 30 x 40 island booth watching entire groups of customers wander on, stand there, and then wander off without [...]

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